Brandywine Co-Founder and CEO Brenda Bacon

A senior living pioneer, Brandywine Co-Founder and CEO Brenda Bacon is now pushing the industry toward its next chapter. Old capital structures and operating models must change to accommodate a new generation of consumers and a market in “full-risk territory,” Bacon believes. Through Brandywine’s own experiences, she has grown skeptical of triple-net leases, and she's embracing the “sea change” as senior living adapts to the rising demographic of aging boomers. In this episode of Transform, Bacon discusses: — Why there might be a lot of money in senior living before boomer demand hits — How current challenges are compelling providers to embrace different capital structures — What she anticipates future residents will want and need, and how Brandywine is innovating